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Product Information Management System

Everything You Need to Know About Product Information Management (PIM) System

Everything You Need to Know About Product Information Management (PIM) System

With the advancement in technology and diversification of e-commerce industries, you might be familiar with the term product information management system(PIM). Content management and product information are often considered to play a crucial role in achieving the e-commerce goals of an enterprise. However, the benefits of PIM are not limited to the e-commerce industries and entities rather it has been utilized for diverse purposes. You might be wondering “what PIM actually is and does PIM worth in an omnichannel environment?

PIM refers to the system that effectively assembles, maintains, enrich, and distribute the product information to the omnichannel environment of an entity. Here’s the detailed information and benefits of the PIM system in today’s era.

How has a product information management system improved the maintenance of product content?

A Product is much more than a name, quantity of an item, description of colors, sizes, or model name. Usually, the content of each product differs to a great extent. For instance, while buying a television, resolution matters whereas for buying fabrics and trousers the users always consider the care instructions. There are several products which have the same descriptions for the entire brands, channels, and languages; however, following the product details in depth, you may realize that the description usually varies on the basis of brand, language, and medium. This is the major hurdle that makes the product management tricky. The major role of Product information management is to manage the content of all the articles of diverse languages and brands.

Impact of Product information Management system on global markets

In today’s world, almost every e-commerce store operates internationally that often compel the utilization of international standards such as GS1. Apart from categorizing items to sales organizations and product hierarchies, articles associated with PIM system can be easily categorized as per international standards. Secondly, collaborating with the international organizations increases the translation requirement. The PIM system taking the assistance of external translation agencies easily sort out the language issues.

Multimedia and Product information management (PIM) system

Nowadays, you may hardly spot a product sold without multimedia effects (audio, video, images, infographics, and much more). Every organization requires Digital Asset management (DAM) to bring multimedia effects to the product. An effective PIM system provides the organizations with several such facilities including searching, formatting, cross-referencing, multiple-format images, automatic conversion, and data export.

Benefits of PIM system in Product onboarding

Onboarding is one of the most discussed concepts of the product information system. It mainly refers to receiving the product content into your PIM system. For instance, importing the product content from an Excel, product suppliers, ERP, and much more. An efficient PIM system often involves merging and mapping potential to import and combine the content from the above-mentioned sources.

In addition to this, the PIM system is often termed as the best possible way to increase and improve the product data quality and maintain product structure and reference.

Catalogue content management

Catalogue Content Management (CCM) – The Very Core of E-Procurement

Catalogue Content Management (CCM) – The Very Core of E-Procurement

In today’s era, people often consider procurement as the inexplicable and highly advanced term of business. If you have not heard this term ever, you might consider this concept as complicated. However, you just need a basic knowledge to analyze the entire concept of procurement. One of the essential concepts of procurement is Catalogue content management.

What catalog content management (CCM) actually is?

Catalog content management often termed as catalog management signifies the appropriate solutions for the industries to unite the complete data into a particular source of reference for the entire customers. As per the statement of Aberdeen Group, each e-procurement is established on the base of content management.

Hence, if this base is not stable or partially complete, the remaining project would surely disintegrate. Even though the catalog content management is the foundation based on which the entire e-commerce systems have been designed and processed, the clarification barely emerged out of thin air.

Is master data management (MDM) better than catalog content management (CCM)?

Before the arrival of the Catalogue content management solutions (CCM), the MDM i.e., master data management was widely utilized by a large number of reputable business organizations to manage and organize their data into a single point of orientation. These tools were especially known for merging data by managing standards and eliminating duplicates. A predecessor to latest catalog management solutions, master data management assisted in covering the concept of how solutions handled a master source of organized data. However, the benefits of CCM is not limited to finding out the solutions of organizing the data into a single unit but the same boost up this solution by providing advanced data formulation, customizing traits for data repurposing and sharing, accessibility like the capability to open up an online store on the internet.

How can the users access the organized data through Catalogue content management?

Similar to its precursor Master data management, CCM are specially designed to enable the organizations to manage and describe the data of industries into a single source of reference which can be easily accessed by the users from multiple latest devices and from desktop to mobile.

Business entities that are searching to influence an internal marketplace to accumulate their supplier’s details can easily do the same utilizing the catalog content management software.  The SaaS application (CCM software) can turn out to be the best possible way for a business to always stay updated on the modern trader’s catalog content. In addition to this, the SaaS software also makes the enterprise capable to compare specifications, pricing, and accessibility across diverse traders.

This way catalog content management has proven effective enough in procurement as well as e-commerce platforms for the business entities and customers.

Amazon Omni-channel retail

What Is Amazon Omni-Channel Retail, and it’s Benefits?

What Is Amazon Omni-Channel Retail, and it’s Benefits?

In today’s times, purchasing a product is not as simple as walking into a store, picking the item, billing it and walking out. It is no more going by the norms. Even when the customer is inside the store, they are not just present there, shopping. Shoppers are not smarter. They do not want to regret their decision of buying a product without getting its reviews. They now compare prices, check reviews, consult friends on social media and this entire thing, of monitoring the presence of an Amazon product online is called Amazon Omni-channel retail.

Yes, Amazon sellers also have to be everywhere. This new, hip term is the talk of the market currently.

So, here is a simple definition: Omnichannel or omnichannel is an approach to sales, that follow multichannel presence, to provide its customers with the best shopping experience, be it anywhere, a mobile, laptop, phone or the store itself.

But why do the sellers need Amazon Omni-channel retail?

One recent research conducted by Harvard Business School, on 46,000 shoppers revealed that 73% of shoppers utilize omnichannel/ multi-channels to shop. Another study, by Business Insider, revealed that omnichannel usage resulted in more often purchases by customers and sales.

Benefits Of Amazon Omni-Channel Retail:

Inventory: Taking up of multi-channel retailing will be beneficial in maintaining your inventory and stocks, and you will be able to manage your products in a proper manner.

Orders: Some items might run out of stock, and your channels might not be aware of it. So, this strategy will make sure that your customers are not disappointed because of unavailability of stocks.

Customer Service: It can be a daunting task to provide excellent customer service to all your customers across all your channels. But this Amazon Omni-channel retail strategy will help you in this as well. And your customers will never be disappointed by you, in any of your multi-channel.

Price Monitoring: Price uniformity is also very essential. You don’t want your customers to find out different prices for the same commodity on different channels. The retail strategy will also help you maintain uniform prices all across your channels.

Taking up this service will also make you searchable through Keyword-based advertising:

Amazon has always been known for their product descriptions that include all the details, features and benefits of the products the seller is selling, so the customer is aware of what are purchasing. That is another reason why all the sellers selling on Amazon are very particular about their product descriptions. They have to follow and adhere to the rules and laws set by the marketplace. However, it can be a bit difficult for sellers to make their products searchable and keywords based on descriptions and ads can do that. Keywords help in making products and content searchable. Taking up Amazon Omni-channel retail strategy will also help you with this.

Product Lifecycle Management

The Four Stages of Product Lifecycle Management

The Four Stages of Product Lifecycle Management

Products have life cycles too. The product goes through different stages of its life, development, growth, maturity, and decline. The product might be a classic or a fad; they all have their days of decline when newer products outdo them. Product lifecycle management helps in understanding the different stages of products, and to take actions that will help improve its life and increase profits with time.

Companies understand that every product dies eventually, and that is the reason they invest in research and development and come up with new products. However, companies don’t let their products die entirely, more modern packaging techniques, the introduction of different flavors and such are some techniques to improve sales.

Let us now understand the different stages of Product Lifecycle Management

Product Development and Introduction: Perhaps the most expensive phase of a product’s life is its development and introduction. This stage marks the beginning of the product’s life. It might still be under research and development, but the basic model is ready. During this stage, the samples of the product are sent out, changes are made according to consumer’s demands, no promotional costs are occurred, and sales are nil. All the expenses incurred in this stage is on research, development, and sampling.

However, once the product is launched, companies invest heavily in marketing and promoting the product. The sales are low, and the market is small and fresh. From this stage, the product moves on the growth stage.

Growth: In this stage, the company starts to own profits. It comes to know how the consumer and market is appreciating the new launch and how it can still be made better. The marketing and promotional costs are still high as the new product is facing competition. The sales increase at a tremendous rate, and profit margins are high.

Maturity: During this stage of Product Lifecycle Management, the product hits stagnation. The market has accepted the product, the consumers are well aware of it, and it is available everywhere. The competition is highest during this stage as new products from other companies are being launched to keep up with the demands of consumers can be difficult. At this stage, the company needs to invest wisely in improvement and improvisation to make the product better and market it.

Decline: As the name suggests, this marks the end of a product’s market. The market slowly starts to narrow down, there are newer and better products, and the old product is unable to compete with them. The consumers no longer want to buy the same product that they own, and the sales go down tremendously. The decline is inevitable.

Apart from understanding how the Product Lifecycle Management works, it is also essential to improvise them to be able to compete and withstand the tough times.

E-commerce product data entry services

E-commerce product data entry services – Outsource your overload data entry work:

E-commerce product data entry services – Outsource your overload data entry work:

Today e-commerce is the fastest growing market in the world. It is very important to keep your website updated at all the time and have to maintain an effective product data management system. If your e-commerce site is not updated and well maintained, it will not stay ahead in such a huge online market. Accurate data entry is utmost essential to bring all the product details in one place.If you are running out of time to manage such entries or you have lack of staff to do so, you can outsource these works to E-commerce product data entry services. They will do these tasks on your behalf. They have vast experience in this field.

They can manage every single listed product categorized correctly on your online business website so that your customer can notice truthful information. They also manage various specifications such as product descriptions, reviews, images upload, specification, and etc. clearly so it can grab the attention of your customers who are surfing your website.

Some of the key E-commerce product data entry services include:

  • Product data entry:

As a part of this service, their expert team gathers all the product information from several sources that include physical and digital catalogs, brochures, websites, and etc.

  • Detailed product information:

E-commerce product data entry services will write every product details information such as:

– To add product images

– To write features of the product

– To add specification of the product

– To add pricing of the product

– To write a description of the product

  • Adding Catalog information:

E-commerce product data entry services also upload and update catalog information and data entry for various services and products directly on your e-commerce website.

  • Updating product information:

They do not only upload product information but they also keep updating all the product details time to time which has been listed on your e-commerce websites such as packaging details, product specifications, stock inventory, and many other details.

  • Categorizing products:

E-commerce product data entry services help their client to segregate their product in different categories and groups. It helps to client cross-sell other related products or they can even up-sell items with an upgraded version at a higher price.

  • Deleting old items:

If your e-commerce website is flooded with lots of images and you or your staff does not have time to remove it off, you can ask E-commerce product data entry services to do so. They will remove unwanted images from your e-commerce site and keep it clean from time to time. It will be a great help and also it will speed up the entire process.

Thus, outsourcing your data entry work will not only speed up your operation process but it is also cost-effective.

Chat Support

Chat Support – Advantages of Installing It On Your Website

Chat Support – Advantages of Installing It On Your Website

The internet has made us impatient. The digital consumer demands precise information instantly and if he does not get it on your web page he will find who else to give it to him. The question is, “Is your business ready to address this need that is now extremely important for the users?”Here are the reasons why we believe it is important to install a chat support on your website.

A chat support is useful and practical for customers:

Many online consumers seek help from a person while they consult or make purchases online.

In fact, according to a study, 44% of online consumers say that one of the most important features that a website can offer is that a person in real time answer questions at the moment they are consulting or buying online.

It is cheaper: It is verified that a chat support can save telephone expenses and employees time both, in addition to facilitating the capture of data. Among the most notable savings are:

  • Staff can complete multiple tasks at the time of conversation during chat services.
  • It’s much cheaper than a telephone infrastructure. In fact, it has also been shown that live chat customer service is 17-30% cheaper than a phone call.

It helps to increase the database of the company:

When a client requests information, the staff that is attending the chat in an intelligent way can go obtaining data such as name and email so that later they can be used in future digital strategies that the company to promote products and services. Of course, this information has to be protected and secured through a privacy notice that must also be visible on the business website.

Always available that makes reliable:

By having chat support on your site, you are actually building to make a trust bond with your customer. Different people choose different communication channels. one such medium of communication is chat support on your website. It will make customers believe that your company is more open, receptive, available and interested in the concerns of customers or potential customers.

A chat allows generating sales and a quality service:

The major advantage of chat is that you can guide it very accurately for direct sales or support. According to the study provided by the chat system, it can provide essential information since you can check chat histories, also agent performance reports, reports of waiting time and more.

Thus, having greetings or robotic responses can improve the effectiveness of your company. On other hand make sure to provide 100% proper knowledge to your staff who will attend chat service if someone will ask any random question that the staff doesn’t know, your company may subtract the numbers of the customers.

In conclusion, if the company or business needs to benefit from a more practical and efficient, and friendlier channel of customer service, a chat support is the great option for your valuable website.

order management system

Order Management System: What exactly is an OMS?

Order Management System: What exactly is an OMS?

Nowadays, every business sector requires highly skilled managers and workers in order to become successful. You must have heard a lot about order management. Order management system refers to software which brings efficiency in keeping track of orders and maintaining it in a proper way.  OMS can help giving information about products. For example the availability, category or the location of the products. The order management system is a very effective tool for those who want to carry out the business functions smoothly. The complexity in the processes can be smoothed out with the system.

Why to Use Order management system

Suppose you are the owner of some company and you have to maintain records of billing, job expenses invoicing and a lot more, the you must realize how time consuming it can be to handle so much data and analyze it. This is where work order management comes into the picture. Well, Order management system is a specific computer software arrangement that is utilized in several sectors for the purpose of order processing and entry.

Order management system is the easiest and the smart way to handle your trade and performance

The order management involves the following things:

  • Customer search
  • Order search
  • Approval and cancellations of orders
  • Modification of the orders
  • Product search
  • Substitute of the products

The order management system is also used to check the availability of the funds and further processes of order fulfillment. Following are some of the essential features of the order management system:

  • It provides entire information about the marketing
  • Proper updating of the orders
  • Processing of the orders etc
  • Search and information about the products
  • Delivery of orders: This provides you with a new on-line sales channel that maximizes your global reach.
  • Streamline invoicing and improve billing accuracy
  • Streamline data tracking By having all information, data, and progress tracked and visible to the customer
  • Automate payroll calculations
  • Integration with other required systems like Finance Systems
  • Integration with mobile devices / internet Typical Non-Functional Features of an Order
  • The biggest advantage of integrating a Work Order Management Software in an organization is that this system automatically deals with essential scheduling and mobility aspects.

Note: These systems are user friendly and provide great security. Further it reduces the chances of any errors and help to manage proper documentation

If you are interested in order management systems & in vendor management services, please visit Vservesolution

search engine optimization company

Search Engine Optimization Company – Things To keep in Mind Before Hiring

Search Engine Optimization Company – Things To keep in Mind Before Hiring

Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engines in an organic manner. That’s why search engine optimization has become an integral part of any business’ overall marketing campaign. Any e-commerce business depends on Internet traffic and conversions; therefore it becomes extremely valuable to achieve high search engine rankings so that business can be shown in the first page of any search engine. Here we need to hire a professional search engine optimization company that will always product better results in order to rank your business within the popular search engines.

The company you select should have the capability to handle all aspects of the project with minimal involvement from your company to save your time and keep your branding strategy intact.

There are various ways to find the right search engine optimization company for your business. Keep these things in mind and a clear choice should be apparent:

  • How Long Has The Search Engine Optimization Company Been In Business?
  • Ask For Examples of Their Work
  • Review A Proposal

SEO service given by a search engine optimization company includes:

  • Complete analysis of the website.
  • Checking up of the content regarding some technical aspects (keyword-density, keyword prominence, uniqueness of the page, and many more).
  • Analysis of the competitor’s activity in the targeted key phrases (for both global as well as demography-specific searches).
  • Analysis of back-links or incoming links of the concerned website.
  • Research of key-phrases, as per the specifications of the client.
  • Setting up the analytics tool (such as Google Analytics) as well as the webmaster tool for the client website.
  • Rewriting the meta-tags (key phrases, Title, Description) as per the requirements of SE optimization.
  • Creation of site-map page for the website and the XML sitemap for submission purpose (in Google and Yahoo submission).
  • Reworking on the internal links for upgraded navigation of viewers throughout the website and also for increased conversion.
  • Fixation of the broken-links for proper optimization of the website.
  • Installation of blog in the website.
  • Creation of RSS feed and subsequent submission.
  • HTML and CSS validation, optimization of codes and corresponding fixation of errors.
  • Canonicalization issue of the website urls.
  • Advertisement creation in different classifieds like Craigslist and many more.
  • Promotion of the website through social media and various target forums.

Choosing the right  company for your business can be a daunting task. Following these tips when researching candidates will help you narrow your choices and successfully partner with the right one.

Digital asset management

Digital Asset Management System & It’s Various Benefits

Digital Asset Management System & It’s Various Benefits

Digital asset management system includes a combination of software and hardware technology tools for businesses of all sizes and also includes the work flows that make use of that digital asset.

In recent years there has literally been an explosion in the types of devices and products that are available that make full use of digital technology, in order to deliver a huge selection of services and products to the market by various business organizations digital assets management system is very important for them. It is becoming increasingly important type of specialized management knowledge. This software technology solution properly handles the categorizing, cataloging, and archiving of their digital files.

Product images, design templates, documents, logos, PDF files and much more are a huge portion of today’s business. They’re all considered priceless they’re all considered priceless and the thought of losing them is one that can be hugely detrimental to the company. Ensuring they are 100% secure companies now installing digital asset management system that is regarded as the most logical and effective means to manage company assets. This system allows digital files to be categorized, catalogued and also archived. This type of system is becoming important as other types of current assets a company must account for and manage.

Digital assets management system help whole those organizations that carry out daily tasks related to their business digitally. This system allows various organizations to access files quickly in order to remain competitive in their field.

Various Benefits of Digital Assets Management system

  • Digital asset management makes searching faster

It let you find the assets you want when you need them.  DAM software ensures your images; video and audio are always easy to find on any machine that has access to your stored data in the cloud.

  • Protect your data

Hard drive failure and human error can lead to incredibly frustrated clients, but digital asset management ensures you always have your work available even if a hard drive fails.

  • Centralized data location

Online DAM software puts all of your assets in one place while letting as many computers as you require have access. Digital asset management helps you manage your digital library, which is probably constantly growing.

Vserve solution helps their clients archive, store, manage and search video contact using their smart online interface. This well-established company has over twenty years of industry knowledge and experience when it comes Digital asset management system.

content writing services

Content Writing Services – How to Hire the Best and Get Value for Your Money

Content Writing Services – How to Hire the Best and Get Value for Your Money

Content writing services can give your online business the boost it needs, both in terms of more targeted traffic and better search engine rankings. Good content is the key for the success of your business.

Why to Hire Content Writing Services

If you are new to writing content for your site, then hiring a professional SEO content writer can take you very far in getting your website noticed and getting you the traffic you need. By hiring a professional one you can separate your web material from your competitors and help allow your site to rank high organically for key terms relating.

An SEO content writer understands how important keywords are and can optimize content so that it will be picked up by the search engine. Professional content writer’s works with you to select the best keywords related to your needs that they can include in your content. The type of content provide by content writers will according to your needs like blog writing, press releases, articles, web pages, etc.

Content writing services make sure that the content provided to you is fresh, original and unique so that the appeal of your product is at its best and quickest as well. Grammatically incorrect articles lose their appeal, and seem to be ridiculous which gives a bad reflection of your brand or company image. Professional Content writing services have good communicative skills as well as excellent writing skills so that the content written by them will be grammatically correct.

How to Select the Right Content Writing Services

Determine what kind of writing services you need

You need to determine your needs first so you can easily narrow down your choices.

Negotiate a price

When negotiating the price, it’s also important to keep the quality of the articles in mind.

Ask to see samples

Asking for sample works is important from the content writer that you want to hire. Be aware some companies do not give away sample work free of cost. You might have to purchase tham for a small price.

Inquire about turnaround times

Make sure that the content writer you are hiring has a fast turnaround time, however also make sure that that the fast delivery time does not compromise the quality of the articles

Note: Is the content on your website dull and boring, and would you like a professional writer to improve it? Hire V-serve for all your content writing requirements.